Built for builders
Velocity Point exists because small businesses deserve the same technological advantages as the Fortune 500.
The short version
Dave Lawler spent three decades in enterprise technology—building integration systems, architecting data flows, and watching the same pattern repeat: big companies used technology to pull away from the pack, while small businesses struggled just to keep up. The gap wasn't talent. It was tooling.
When AI agents became capable of real work—not just answering questions, but executing tasks, making decisions, and handling complex workflows—Dave saw the opportunity to close that gap permanently. Velocity Point was built to give small businesses the operational leverage that used to require massive teams and massive budgets.
Today, the company runs on AI agents that handle infrastructure, security, monitoring, content, and customer operations. Our first product, Second Ring, is an AI receptionist that answers calls for service businesses—built entirely using the agent-first methodology described in Dave’s books, Infinite Leverage and Ratchet Learning.
Our values
Ship with confidence
We move fast because our AI agents handle testing, security scanning, and compliance checks automatically. Speed and quality aren't tradeoffs when the machines handle the verification.
Cost-conscious by default
Every dollar should earn its keep. We build lean, monitor spend obsessively, and never waste resources.
AI as a teammate
AI isn't a feature—it's a colleague. Our agents make real decisions, handle real work, and earn real trust. People decide, machines execute.
Radical transparency
No hidden fees, no black boxes, no corporate doublespeak. We say what we mean and show our work.
Meet the founder
Dave Lawler
Founder & CEO
Three decades in enterprise technology—BizTalk, C#, integration architecture, data orchestration. When AI agents became capable of executing real work, Dave built Velocity Point to prove that one person with the right AI systems can build what used to require a department. Then he wrote two books about how he did it.